Top 5 Social Networking Apps in South Africa Q3 2022

During Q3 2022, South Africa's social networking landscape saw significant activity across the top five apps: WhatsApp Messenger, Facebook, Messenger, BeReal: Photos & Friends Daily, and Telegram Messenger. Data from Sensor Tower reveals trends in weekly downloads, revenue, and active users.

WhatsApp Messenger maintained a strong presence, with weekly downloads fluctuating between approximately 62K and 111K. Downloads saw peaks in early September, reaching 105K and 111K in consecutive weeks. Active users remained relatively stable, averaging around 18.7M throughout the quarter.

Facebook also showed robust performance. Weekly downloads ranged from about 96K to 180K, with a notable spike at the end of August. Revenue exhibited minor fluctuations, averaging around $5.4K to $6.8K per week. Active users steadily increased, peaking at over 18.1M by the end of Q3.

Messenger experienced consistent download numbers, generally hovering around 50K to 55K, with a peak of 73K at the end of August. Revenue varied slightly, ranging from $32 to $239 weekly. Active users remained stable, averaging around 10.5M.

BeReal: Photos & Friends Daily saw a growth in popularity with downloads increasing from 2.4K to 14.2K in mid-August, before settling around 7.1K by the end of September. Active users grew consistently, starting at 26K and reaching over 104K by the end of the quarter.

Telegram Messenger had steady download numbers, ranging around 28K to 32K weekly. Revenue showed slight increases, averaging between $297 and $678 per week. Active users saw a slight decline, starting at 1.6M and decreasing to approximately 1.4M by the end of September.

These insights highlight the dynamic nature of social networking app usage in South Africa. For more detailed analytics and insights, visit Sensor Tower.